Case Study

Morrison & Associates

How a 47-person professional services firm eliminated 600 hours/year of manual work in 90 days.

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600 hrs
saved per year
$42K
annual value recovered
11 days
to first automation live
  • · Manual invoice reconciliation across QuickBooks and client billing sheets — 2 days per month.
  • · CRM update lag after client calls — reps spending 30+ min per call logging notes by hand.
  • · Weekly report assembly pulling from 3 separate tools — over 30 hours per month.
  • · CRM auto-update from call transcripts — HubSpot fields populated within 60 seconds of call end.
  • · Invoice-to-QuickBooks sync triggered on deal close — zero manual entry.
  • · Automated weekly report pipeline — formatted report delivered every Monday at 8am.

I didn't believe the 90-day ROI claim. We were fully automated and had reclaimed 1.4 FTE of effort in 88 days.

— James Morrison
Managing Partner, Morrison & Associates

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